| 
Marketing Your Property
Marketing your property doesn't need to be complicated. We've outlined
below a few simple and inexpensive ways to get started.
For Sale signs
A For Sale sign is a must. You can pick one up at your local hardware
store or order one from Kinko's.
Make sure it's big enough to read from a passing car and that it is visible
to cars passing in both directions. Don't forget to put your phone number
on it!
Advertising
Advertise in the large regional newspaper nearest you and any local papers
that have real estate ads. Mention any open houses and include the address
of your Housing.com listing so buyers can get additional information.
(For example: www.housing.com/listing/000).
Flyers
Create a one-page information sheet with a photo and details about your
property. Consider printing copies of your ad from Housing.com. Providing
a sheet with a photo and quick facts will help buyers remember your property.
Provide all the facts (address, price, number of bedrooms and bathrooms),
mention any unique features or open house information. Don't forget to
include your contact information. Make your flyers available for visitors
as well as people that are driving by. Put flyers in a tube or an acrylic
literature display box attached to your For Sale Sign. See the Signs
& Flyers section for more information.
Get people talking
Spread the word by letting people in your neighborhood, office, place
of worship, etc. know that your home is for sale. Email the link for your
Housing.com online listing to friends, family, and colleagues so that
they can pass the link on to potential buyers.
Open Houses
Why have an open house? It's a good way to get buyers to look at
your property. It's also more convenient for the seller to show the property
to many people over two days than being available for many appointments
on various days at various times. See the Open
Houses section for more details.
Agent incentives
Real estate agents aren't going to motivated to bring buyers to your open
houses if they don't stand to make money from the sale. Consider offering
a commission for real estate agents who bring a buyer. Let the agents
know about your offer by distributing your flyers to local real estate
offices with a not explaining your terms.
How to create a sucessful Open House >>
| 
