In this digital age, consumers are empowered, with information at their fingertips. Every industry is undergoing a massive technology uplift centred around providing enhanced comfort, safety and efficiency. The home safety solutions industry has witnessed a digital transformation which has significantly impacted consumer behaviour.  A decade ago, it would have been difficult to imagine the customization and preventive protection that innovative technologies using artificial intelligence (AI) and the Internet of Things (IoT) can offer today. These solutions enhance safety, from smart security cameras to biometric smart locks, thus reimagining the homeownership experience.
The Indian smart homes industry is witnessing rapid growth due to the rising inclination towards connected devices and automation systems. With the changing technology, growing income, and more people migrating to cities to improve their standard of living, Indian customers are getting closer to adopting smart home technologies. Industry reports show that this market will rise strongly over the next few years, which aligns with the global trend towards brighter living environments. Most homeowners are becoming increasingly technology-driven, which has made the demand for digital solutions catapult smart home markets into a critical part of the more extensive IoT ecosystem. Smart home appliances, including safety systems and climate control, now provide homeowners with the luxury of living in an atmosphere they can control at their discretion, inside the house or halfway across the globe.
The smart home market in India is growing at a rapid pace. India’s home safety solutions market is projected to transform into a US$ 6.5 billion industry. It is predicted to show a CAGR of 9.14%, which will grow to a US$ 9.2 billion industry by 2028. Today’s home buyers are not passive consumers but empowered individuals who want to invest in tech-enabled solutions that allow them to monitor and control their homes’ safety and overall functioning through their smartphones. Hence, digital home solutions that offer seamless integration, connecting all appliances from digital locks to thermostats with a voice command or a few taps, are in huge demand. This interconnectedness is unparalleled comfort and safety that helps boost user experience.
Safety issues have become a paramount concern for all homeowners across the country. The option to oversee and manage safety controls from anywhere in the world is an added comfort in knowing that one’s house is safe even in one’s absence. In a country where urbanization and modernization are evolving rapidly, taking measures to boost safety has become more vital.
Artificial intelligence and IoT are transforming the smart home industry, especially in the safety space. The data analysis by an AI-powered system based on patterns learned from the underlying devices improves its ability to detect threats or abnormal events. Especially in the area of ​​safety, Data analysis of AI-powered systems based on patterns detected from native devices will enhance their ability to detect threats or unusual events. For example, AI-powered CCTV cameras can send real-time alerts. When unusual activity is detected, IoT-enabled devices can also start communicating with each other to create a responsive home safety network. The combination of AI and IoT promotes a proactive approach to safety. Some may identify risks and potential responses before they become full-blown problems. Indeed, these technologies will create more user-friendly and automated solutions for homeowners.
However, a balance between progress and data protection will become significant when smart homes mature. Data theft due to personal information collection on smart devices has become a privacy and hacking concern. Thus, homeowners must feel confident that their data is safe under solid security arrangements. Encryption, secure networks, and transparent policies about privacy become integral elements for smart home systems to provide the benefits of digital control while safeguarding the user’s data. Companies must take the lead in achieving security standards for their products, instilling consumer confidence in these technologies and providing them both convenience and protection.
Digital solutions empower homeowners with unmatched control, convenience, and safety. Significant growth in the smart home market in India reflects a significant demand for more brilliant and safer living environments. The future of home safety is proactive and personalized: AI-powered security cameras to IoT-integrated smart locks. As technology continues to grow, a necessary balance between innovation and data security will be the key for these innovations to empower consumers, making homes more innovative and safer.
(The author is Head – Locks & Architectural Fittings and Systems business of Godrej & Boyce, part of Godrej Enterprises Group)
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