Niranjan Hiranandani invests in senior companionship start-up Goodfellows

Founded by Shantanu Naidu, Goodfellows was launched in September 2022, with a token investment from Ratan Tata.

Senior companionship start-up Goodfellows has received a fresh round of seed capital funding from realtor Niranjan Hiranandani and entrepreneur Shradha Sharma, the company said in a statement on November 17, 2022. The company, however, did not disclose the amount of money received as finding from the twin sources.

The investment secured from Hiranandani and Sharma will be channelised to strengthen company’s Mumbai operations and launch operations in other cities such as Pune, Kolkata and Bangalore. Mumbai-headquartered Goodfellows will also test its corporate offerings with its first corporate contract. Hiranandani and Sharma will be part of the advisory board.

Expressing his desire to be an active investor in Goodfellows, Hiranandani, said, “Goodfellows has understood the problem, looked for a solution and worked out a concept around it. This is what makes it wonderful and unique. It is a concept needed in today’s world.”

“I believe some startups are meant to purely impact a community in a positive way and Goodfellows is a great example of that. As someone who is in entrepreneurship to create impact more than anything else, I am happy to see Shantanu and his team go in this direction,” said Sharma, founder of YourStory.

Commenting on the investments, Shantanu Naidu, founder, Goodfellows said, “Such investors that have a personal interest in creating true impact and supporting social entrepreneurship in the country give us the strength to continue with full faith in helping the country’s elderly combat this social problem.”

 

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