North Bengaluru: A progressing business and residential hub

Bengaluru is known as India’s Silicon Valley, with North Bengaluru taking centre stage as one of its most promising and upcoming IT and business hubs. In recent years, North Bengaluru has emerged as a dynamic and thriving region for those looking to invest in properties. Strategically located, this region has become a magnet for entrepreneurs, investors, and residents. It has garnered investors’ attention, witnessing robust developments in commercial, residential, pharmaceutical, healthcare, and education sectors. With rapid urbanisation, modern infrastructure, and thriving economy, North Bengaluru has transformed into a bustling metropolis, fuelling opportunities and aspirations. It has become one of the fastest-growing real estate markets in the south Indian market. Several factors have propelled North Bengaluru’s remarkable ascent and established it as the go-to destination for businesses and individuals.

Table of Contents

Strategic location

A key factor that makes North Bengaluru a popular real estate hub is its location. North Bengaluru is located between two major industrial corridors — Bengaluru Mumbai Industrial Corridor and Chennai-Bengaluru Industrial Corridor. With its proximity to the Kempegowda International Airport, it has become a suitable hub for commercial and residential projects. This opens opportunities for realtors to convert their lands into business parks and residential properties. The spurt of several IT/SEZ businesses in the region, which was otherwise mostly vacant lands, has been a boon for North Bengaluru. Currently, business parks in this region employ more than 5 Lakh people. In fact, as per an industry survey, another 3.5 Lakh new jobs will be created in North Bengaluru by 2025, capturing around 30% of overall office absorption.

Infrastructure development

As per a recent industry report, North Bengaluru is expected to experience an appreciation in prices of properties that will yield favourable returns on investments. The region has witnessed significant investments in state-of-the-art infrastructure, including expansion of industrial and technology parks, and business districts. Several factors contribute to this growth, especially the Kempegowda International Airport at Devanahalli. With the upcoming metro rail project, it will soon be one of the best-connected regions in the city. Efforts are on to improve connectivity between the airport and other areas, especially business hubs. This has further contributed for the demand of A-grade office parks, development of luxurious residential properties, international schools, retail centres, and multi-speciality hospitals.

Thriving business environment

North Bengaluru has become a flourishing business hub, attracting companies across sectors, including information technology, biotechnology, aerospace, etc. The establishment of dedicated business zones, such as Embassy Manyata Business Park, Kirloskar Business Park, and government-run hubs, such as the KIADB Hardware Park and Aerospace Park have fostered an environment conducive for innovation and entrepreneurship. The availability of skilled resource from reputed educational institutions has further bolstered its appeal as a business destination, attracting both corporations and startups.

Residential appeal

Apart from its promising business landscape, North Bengaluru offers high standard of living and diverse range of residential options. As a result of extensive employment and easy connectivity, the demand for real estate properties is high. The region boasts well-planned residential properties, gated communities, and apartment complexes with modern amenities. Its proximity to nature parks, recreational facilities, and entertainment centres provides a balanced life for its residents. Tapping the potential of the North Bengaluru property market, many real estate developers have made the region a base for housing portfolios, catering to modern homebuyers. Realtors have a plethora of residential options to offer, including plotted developments, integrated townships, villas, affordable smart homes, branded residences, and designer apartments with multiple facilities and security. Localities, such as Hebbal, Yelahanka, and Hennur, among others, are popular among homebuyers.

Developers catering to evolving consumer preferences

Consumers today are more attracted to an experiential, or holistic living experience that keeps sustainability and well-being at centre. Developers thereby focuses on designing homes with multi-functional areas, dedicated workspace, and silent zones, or relaxation areas. Good ventilation, lighting, and ample green space have become pivotal demands, along with lap and lounge pools. Interest in second or weekend homes has positioned North Bengaluru as a prime location for elevated luxury. Near to the Nandi Hills, with all the facilities of contemporary living, the region attracts NRIs, HNIs and millennials seeking excellent return-on-investments. Real estate players have taken advantage of the lush surroundings and superlative views to develop properties that strike the right balance between luxury and modernity, including villas, condominiums, plotted developments, fully serviced homes, branded residences, etc.

North Bengaluru’s meteoric rise as a business and residential hub can be attributed to its strategic location, robust infrastructure, thriving business environment, and attractive residential options. As the region continues to attract investments, it will further soar to new heights.

(The author is executive president, residential business, Embassy Group)

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Reeza Sebastian Karimpanal

Reeza Sebastian Karimpanal is the President – Residential Business of Embassy Group. She holds an MBA in Marketing and Human Resources Management from Christ University in Bangalore. An elected Professional Member of the Royal Institution of Chartered Surveyors, Reeza has over 18 years of experience in brand management, marketing and sales, spanning diverse industries such as Real Estate, FMCG and IT/ITES.

As one of the few women to hold a leadership position in the Real Estate industry, Reeza was honoured with the ‘Women Super Achiever in Real Estate Sector’ by the Times Business Awards 2018 – the only woman in the real estate industry to be accorded this recognition. She has also received the prestigious Woman Achiever Award at the ‘Women Empowering Women’ by The Coveted.