Home Utsav 2017: Your chance to be in the right place, at the right time

Housing.com’s month-long, online, home shopping festival, Home Utsav 2017, offers a unique platform for home seekers to find their dream homes this festive season

This Diwali holds promise, not just for home buyers who are making a comeback to the market but also for real estate developers who are keen on showcasing their very best. Housing.com’s Home Utsav 2017 gives you a chance to display the best of your inventory to our regular pool of 70 lakh website visitors who trust brand Housing. While we bring the online marketplace to our consumers, you could use Home Utsav as a platform to find your audience easily.


What is Home Utsav?

Home Utsav is a month-long, online, home shopping festival that brings prospective home buyers and the best of developers together, on one platform. If you have a wonderful product to offer, you could steal the show between September 28 and October 28, 2017.


Why should you consider online sales?

A recent study by Ipsos Connect, suggested that 65 per cent of consumers, who were actively considering a property purchase, resorted to online mediums to search, analyse and study a property thoroughly. This helps them to save time while also giving them options aplenty. As a developer, you get to e-sell, just where a high-intent domestic or NRI home buyer is looking to buy. It adds to your visibility. So, while you concentrate on selling, we set the stage for you, highlighting all your pluses.


Partners in Home Utsav

Platinum Developers

Developer City Project Name
Rajesh Lifespaces Mumbai Raj Tattva

Raj Torres

Rajesh LifeSpaces  Raj Altezza

Rajesh LifeSpaces  White City

Rajesh LifeSpaces Raj Infinia

Hiranandani Constructions Mumbai Atlantis C Wing

Hiranandani Estate – Cardinal

Hiranandani Rodas Enclave Phillipa

Maple A B and C Wing

The Walk – Ventana



Hiranandani Clifton

Hiranandani Cloverdale

Hiranandani Pelican

Hiranandani Skylark Enclave –  Flamingo



Hiranandani Eagleton, Hiranandani Parks Tierra, Hiranandani Obelia, Solitaire C


Platinum Projects

Developer City Project Name
Kukreja Constructions Mumbai Chembur Heights II

Kukreja Golfscape

Kukreja Residency

Brisk Infrastructure and Developer Pvt Ltd Gurgaon Brisk Lumbini Terrace Homes
Urban Tree Infrastructures Pvt Ltd Chennai Urban Tree Fantastic

Urban Tree Oxygen

Urban Tree Superb

Urban Tree Wow

Sumadhura Group Hyderabad and Bangalore Sumadhura Acropolis

Sumadhura Essenza

Sumadhura Shikharam

Sumadhura Silver Ripples

Jain Housing Chennai Jain Alpine Meadows

Jain Inseli Park

Jain Pebble Brook Phase II

Jains Adwitiya

Jains Carlton Creek

GPS Group Kolkata GPS Meena Aurum

GPS Meena Avalon

GPS Meena Sunrise

Meena Fortuna

Mayfair Housing Pvt Ltd Mumbai Mayfair Greens

Mayfair Hillcrest

Mayfair Legends

Mayfair Vishwaraja

Virar Gardens


Gold Projects

Developer City Project Name
Sai Proviso Group Pune Sai Proviso Leisure Town
Accurate Developers Hyderabad Accurate Wind Chimes
Orris Infrastructure Gurgaon Orris Aster Court Premier
Atul Enterprises Pune Atul Nilaya, Atul Westernhills, Pari Tower
HFL Group Gurgaon HFL – Presidency Estate
Ramky Estates and Farms Ltd Hyderabad Ramky Gardenia Grove Villas, Ramky One Galaxia, Ramky One Marvel
Vipul Ltd Gurgaon Aarohan Residences
FindMyProperty (P) Ltd Noida Elite Golf Greens, Express Zenith, Panchsheel Greens – 2
Square Communications Pvt Ltd Noida Panchsheel Greens – 2


Why should you consider Housing.com?

Here are some simple statistics. We have over 10 lakh followers on our social media handles – something that no other real estate portal in India has achieved, in such a short time. We have been able to build on the trust that home buyers have been seeking and that is why Housing.com has a 70-lakh strong community of visitors, over 9 lakh NRIs and is a part of a global network of real estate portals, such as Real Estate Australia, Realtor.com, iProperty Network and the like. Therefore, whether your target audience is in the United States, United Kingdom, Middle East, Singapore or Australia, besides India, we are projecting you right where you wish to be.

Over 30 lakh active users continue to use our services every month. Plus, our past experience has made us stronger and surer than before. Our events have been a great success and we are poised to replicate it, guaranteeing high returns for our partners.


That’s not all

Housing.com has been the exclusive online partner for MCHI CREDAI Property 2015 and its on-ground property expo. With over 150 developers and 300 projects on the platter, we generated over 60,000 property registrations, over 450 closures, 21,000 leads and more! Not just this, we have seen good results at the Central Suburbs Home Buying Fest, a 60-day virtual exhibition, organised by us in 2017, as well as the 21-day Pune Online Property Festival. Housing.com was also awarded the ‘Website Of The Year’ in 2013.


Make the most of the festive spirit

That the festive season is an auspicious time to own a home, is no secret. The last few years haven’t been very lucky for real estate, owing to cash deficiency, unexpected changes and regulatory streamlining, such as the new real estate law, etc. However, this year, we estimate a 50 per cent spike in high-intent buyers. Housing.com has, in the past, witnessed a surge in housing demand, especially during the festival season. Therefore, this year, we have decided to boost this surge with our brand campaign, which means that all eyes would be on you too.


Ring in the positivity

The developer fraternity understands that while buyers may not have started actively buying yet, the need and demand for a house hasn’t come down. Conversions have been low previously, because home buyers awaited clarity. With the Real Estate (Regulation and Development) Act (RERA), there is greater clarity in this space and the consumer is sure that his interest will be protected. Coupled with the existing demand, this is the right time to facilitate buyers to proceed with their decision. We are rolling out this 31-day event, to showcase special offers and deals by developers and the timing coincides with the highest transaction period of the year.


We guarantee the exposure

Being visible at the right time and the right place, is not difficult anymore. Partnering with us would enhance your chances of being visible and while you collaborate, leave the marketing to us! Housing.com is keen to target its users across all platforms – social media, email, messages and display and our outreach is something we are proud of. We are targeting 20 million impressions this season.

Also, this is your chance to associate with what the buyer out there regards and recognises as credible – thanks to our clean, verified listings, impartial content and uncompromising ethics. We are also ensuring that the event occupies all the premium platform slots across the country and a special page to boost various promotions. Our locality pages would be linked to the event too and promotional emailers and messages would reach our extensive user database. To assure you of the home buyer’s intentions, we are resorting to OTP-based lead verifications.

Enjoy the limelight!

Interested in Home Utsav 2017? Sign up and make the most between September 28 and October 28.


To visit Home Utsav in Hyderabad: https://housing.com/events/hyderabad-home-utsav

To visit Home Utsav in Bengaluru: https://housing.com/events/bengaluru-home-utsav

To visit Home Utsav in Mumbai: https://housing.com/events/mumbai-home-utsav

To visit Home Utsav in Gurugram: https://housing.com/events/gurgaon-home-utsav

To visit Home Utsav in Noida: https://housing.com/events/noida-home-utsav

To visit Home Utsav in Pune: https://housing.com/events/pune-home-utsav

To visit Home Utsav in Kolkata: https://housing.com/events/kolkata-home-utsav

To visit Home Utsav in Ahmedabad: https://housing.com/events/ahmedabad-home-utsav

To visit Home Utsav in Chennai: https://housing.com/events/chennai-home-utsav