How to list your property on Housing.com to get maximum leads?

There are several benefits to listing a property online and most owners and sellers would be well aware of it. Nevertheless, there are some aspects that one should pay attention to, when listing the property, either on your own or through a broker. We will show you how to list property for free on Housing.com and how to make the most of the visibility.

How to list your property on Housing.com?

Step 1: Log on to Housing.com. On the right hand side, you will see the ‘List property for free’ option. Click on it to proceed.

Step 2: You will need to enter some details as you proceed. Indicate whether you are a broker, owner or builder.

Step 3: Suppose you are a broker, the next step is to fill-in details about yourself. Mention your city, name, email address and your company’s name, how long you have been in business for and submit the details.

Step 4: When you submit the details, you will be asked whether you wish to receive updates over WhatsApp. This is recommended, because as brokers or sellers, it is important to understand what is going on in the real estate sector from time to time and how you can leverage your business accordingly.

See also: How real estate agents can boost their online presence

How to list your property for maximum visibility

This is a crucial step. You need to put yourselves in the shoes of a customer, to understand the relevance of the details of the property being put up. Indicate whether you want to Rent, Sell or list it as a PG/Co-living. Do not leave this space blank, because your property will be categorised on the basis of this listing.

Next, mention whether your property is an apartment, independent house, independent floor, villa or a plot. Remember that these are not loose categories. Buyers and tenants have a preference and they filter the property type right at the beginning. So be careful and provide clarity.

In the next few steps, you will have to indicate the transaction type – whether it is a new or resale property, as well as the construction status, number of rooms, number of bathrooms and balconies and details of furnishing and of open or closed parking available.

Besides the above, mention the cost of the property and the maintenance charges. You will also be asked whether you charge brokerage fees. If you do, you will need to give details and also clarify whether it is negotiable.

You will also need to provide the super built-up area of the property. Providing the carpet area is not mandatory.

The next step is to provide the address of the property. You will be asked about the city, building, locality, flat, floor number and the total number of floors in the building.

To provide clarity, you can also indicate the exact location of your property on the map. This will help prospective clients to get a complete understanding of the location. This will also prevent any unwanted calls, asking you about the location and details.

Click on ‘Continue’ to proceed. The final step is to add high quality photos of each room. We recommend uploading at least eight photos. You stand to increase the quality of your listing by adding more high-quality photos. You can improve your quality score by as much as 15% by doing this.

Select tags for all your photos. For example, mark the kitchen with the appropriate tag to avoid confusion. Similarly, do so for all the photos before you submit these.

After this, you will also receive notifications on your registered email ID and contact number.

How to estimate the effectiveness of your listing?

Unsure about how effective your listing is? Refer to the listing completeness score on the right-hand side. The more photos and details you add, the better will be the visibility of your property. Most clients like to see what they are getting into. So this is the best time to pitch the property. Make sure that the listing is 100% accurate and complete.

Also read: Property sales made easy with Housing Assist

Useful tips for listing your property online

When listing your property, here are some tips to keep in mind for the best results.

• High-quality photos: Capture clear, well-lit photos of your property from various angles to showcase its best features. Consider hiring a professional photographer if necessary.

• Detailed description: Provide a comprehensive description of your property, highlighting its unique selling points and amenities. Be honest and transparent about any potential drawbacks.

• Accurate pricing: Research comparable properties in your area to determine a competitive yet realistic price for your listing. Avoid overpricing, as it may deter potential buyers or tenants.

• Regular updates: Keep your listing up-to-date with accurate information, including availability, pricing changes and any modifications to the property. Respond promptly to inquiries from interested parties.

• Highlight benefits: Emphasise the benefits of your property, such as its proximity to amenities, transport links, schools, or recreational facilities. Appeal to the lifestyle needs and preferences of your target audience.

• Virtual tours: Offer virtual tours or video walkthroughs to provide a more immersive experience for potential buyers or tenants. This can help them visualise themselves living or working in the space.

• Clear contact information: Make it easy for interested parties to get in touch by providing clear contact information in your listing. Respond promptly to enquiries and be available for property viewings.

• Professional presentation: Ensure your property is well-maintained and presentable for viewings or inspections. Address any minor repairs or maintenance issues to enhance its appeal to potential buyers or tenants.

Housing.com POV

Listing a property to attract maximum leads requires attention to detail and strategic presentation. Housing.com provides a comprehensive platform for property owners and sellers to list their properties effectively, ensuring maximum visibility and engagement. By following simple steps and utilising useful tips provided, sellers can enhance their listing’s attractiveness and effectiveness. The inclusion of high-quality photos, detailed descriptions, accurate pricing and regular updates are essential for success. With features like virtual tours and clear contact information, Housing.com empowers sellers to connect with potential buyers seamlessly. List your property on Housing.com today and experience the benefits of reaching a vast audience of prospective buyers and tenants.

FAQ

Dhwani Meharchandani

Dhwani is a content management expert with over five years of professional experience. She has authored articles spanning diverse domains, including real estate, finance, business, health, taxation, education and more. Holding a Bachelor’s degree in Journalism and Mass Communication, Dhwani’s interests encompass reading and travelling. She is dedicated to staying updated on the latest real estate advancements in India.
Email: [email protected]

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